London Rajar – Q1/2017

Here’s how things are looking for the first quarter of 2017.

Capital now has the highest commercial reach – and with more listeners than BBC Radio 2. Although it is up 510,000 on the previous quarter, it is actually down 46,000 year on year.

LBC has the highest commercial share, which was helped by a 28% year-on-year increase in hours to 11.5 million. I expect the currently election period

Magic is down 291,000 year on year, with Kiss down 211,000, Heart down 152,00 and Capital Xtra down 168,000 in the same period.

There’s a strong showing this time around for Capital Breakast with Dave Berry (now at Absolute) going out on a high.  Also doing well is Nick Ferrari on LBC Breakfast – as well as a good showing from Drive presenter Iain Dale.

On the subject of speech radio, DAB-only Talkradio, which launched last year, is finding it hard to gain any traction in the capital – probably because of the dominance of LBC on both FM and DAB (as well as the evening/overnight simulcast on 1152 AM).

(Click on charts to enlarge)


And now for something new…

Not all of the London stations appear in the above charts because their Rajar figures are published on a half-yearly survey period and would not, therefore, be comparable with those stations which are measured quarterly.

So here’s a table showing the weekly reach for all London stations (‘000s) based on a half-yearly survey – 19th September 2016 – 2nd April 2017

Previous results for comparison – Q4/2016 and Q1/2016

As always you’ll also find some good, expert, analysis from Adam Bowie, as well as insightful commentary on the Northern Ireland scene from John Rosborough.

Q1/2017 Survey period – 2nd January – 2nd April 2017.
Source: Rajar/Ipsos Mori/RSMB

Charts © Paul Easton 2017